Full Answer
Is urban decay owned by L oral?
Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. Products include lip, eye, and nail colors, as well as other face and body products. They are most well-known for their Naked collection, which includes eight different eye palettes.
Is urban decay an American cosmetics line?
This article is about the American cosmetics line. For the sociological process affecting cities, see Urban decay. Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. Current products include lip, eye, complexion and body products.
What was the original purpose of urban decay?
Overview of Urban Decay Urban Decay launched in 1996 in sunny Newport Beach, California. The brand’s original mission was to move beyond the standard pink palette and offer a wider variety of shades, tones, and colors for people to express the beauty of being different.
How do I contact urban decay customer service?
If you have any questions after reading through our Urban Decay review, never fear, as the brand offers a number for any purchase-related questions or concerns, as well as an email through their online form for any inquiries. Customer service will return your email as soon as possible with the best answer available.
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Does Urban Decay still exist?
Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. Current products include lip, eye, complexion and body products. They are most well-known for their Naked collection, which includes twelve different eye shadow palettes.
What happened to Urban Decay eyeshadows?
It's officially the end of an era. Urban Decay is discontinuing its iconic Naked Palette. The brand released a statement on Thursday confirming that after eight years, 30 million palettes sold, and $1 billion in revenues, it would be laying the product to rest for good.
Who bought Urban Decay?
L'OrealUrban Decay launched in 1995 with just a handful of nail polishes and lipsticks, and quickly garnered a legion of devoted fans who loved the fresh color palettes. In 2012, the company was acquired by L'Oreal in a deal worth somewhere between $300-$400 million, pros estimate.
Is Urban Decay high end makeup?
Overall, Urban Decay is known for creating quality products at a higher-end (but not luxury) price range that consistently deliver. The company is also dedicated to being cruelty-free.
Which Urban Decay palettes are discontinued?
Urban Decay's Naked Eyeshadow Palette may well be the most famous palette in the world, but as the brand revealed in a statement and series of increasingly dramatic Instagram posts yesterday, it is being discontinued.
Has Naked 2 been discontinued?
Urban Decay Eyeshadow (Discontinued) Urban Decay Naked 2 is a neutral-toned, light taupe with a matte finish.
Is Urban Decay good brand?
Urban Decay has a consumer rating of 4.31 stars from 227 reviews indicating that most customers are generally satisfied with their purchases. Consumers satisfied with Urban Decay most frequently mention eye shadow, good quality and little bit. Urban Decay ranks 1st among Cruelty-Free sites.
Is Urban Decay made in China?
Let's face it, most cosmetic brands found in stores today are manufactured in Chinese factories. Popular companies like Urban Decay, Becca, BH Cosmetics, Morphe, and NYX (just to name a few) are all outsourced there. If you'd like to know all the brands made in China, click here.
Is Urban Decay owned by L Oreal?
L'Oréal has the most brands on this list, with a total of 39 beauty brands, including major staples like Lancôme, Maybelline, Urban Decay, Garnier, Essie, and The Body Shop. It also has expensive skin-care and hair-care brands, including Pureology, La Roche-Posay, and SkinCeuticals.
Which makeup brand is best?
Lakme is India's one of the best makeup brands because it addresses the needs of different skin tones and skin types ranging from dry to oily. With many presences across the world, Lakme is known for its natural makeup.
What is the top selling makeup brands?
Let's take a look at the 25 top makeup brands that made our list this year.Guerlain.Maybelline New York.Clarins.Lancome.L'Oreal.Dior.Estee Lauder.Chanel.More items...
Is Mac high end makeup?
Mac Cosmetics is the 4th most expensive makeup brand on this list.
Did Urban Decay discontinue Space Cowboy?
It is a discontinued eyeshadow that retails for $20.00 and contains 0.05 oz.
Where is Urban Decay eyeshadow made?
ChinaLet's face it, most cosmetic brands found in stores today are manufactured in Chinese factories. Popular companies like Urban Decay, Becca, BH Cosmetics, Morphe, and NYX (just to name a few) are all outsourced there. If you'd like to know all the brands made in China, click here.
Did Urban Decay discontinue all nighter concealer?
So upset this concealer is being discontinued.
Why is the makeup brand called Urban Decay?
Needless to say, the brand name happened rather organically, as it was a pretty accurate description of the aesthetic, and stuck because it was funky, fun, and slightly offbeat. Photo: courtesy of Urban Decay Cosmetics. UD's 1996 launch included 12 polishes and 10 lipsticks.
Who Is Urban Decay For?
Urban Decay ’s product list and marketing is targeted towards a younger, feminine market. That being said, anyone who regularly wears makeup will benefit from this brand. The prices are affordable and the company regularly offers decent sales and discounts to bring down the price.
When did Urban Decay start?
Urban Decay launched in 1996 in sunny Newport Beach, California. The brand’s original mission was to move beyond the standard pink palette and offer a wider variety of shades, tones, and colors for people to express the beauty of being different.
What color is Urban Decay eyeshadow?
Let’s be honest, we all know that a good primer is pretty much magic. So, it’s not surprising that the Urban Decay Eyeshadow Primer Potion comes in a mystical purple container that has everyone singing praises.
How many shades of Urban Decay eyeshadow are there?
If you have trouble making decisions, beware this next product. The Urban Decay Eyeshadow Singles has over 50 show-stopping shades to choose from!
How many stars does Urban Decay have?
This Urban Decay cosmetics review found that many people have a lot of good things to say about the brand! SiteJabber lists the brand at 4.2/5 stars based on over 200 ratings.
How long does Urban Decay setting spray last?
With Urban Decay’s All Night Long Setting Spray, you’ll be looking freshly applied for up to 16 hours! No need for touch-ups or constant makeup checks.
What is Urban Decay's mission?
Urban Decay ’s mission is to help you show the world exactly who you are, style yourself the way you want to be seen, and be what you want to be.
I'm getting nostalgic again. What do you miss about the golden beautuber era?
I just remembered ReadySetGlamour randomly today and I can still hear her voice in my head lol " HEY GUYS IT'S MICHELLE " and I got hit by an absolute truck of nostalgia and ended up checking some videos from ye olde good days of beauty youtube era (2013-2016) .
What hyped-up products were you not impressed by?
I feel we are surrounded by insane amounts of advertising lately- on YouTube, instagram, tiktok. It’s so easy to lost perspective and buy allll the things only to realize they’re not as great as you expected. For me it was my Natasha Denona Biba. It’s a nice eyeshadow palette but it didn’t change my world like I expected.
If you had to start your makeup collection from scratch, using only drug store products, what would you buy?
If, hypothetically, you had to go without your makeup collection for a long time and could only put together your go-to daily look with drug store items, what would you pick up to tide you over?
Which makeup in your collection expired unexpectedly fast??
Title. Curious to know which specific product from brands do I need to look out for in my collection. I know that my Tower 28 blushes are getting there despite it being stored well. 🥲
What's your experience with single eyeshadows?
I've never bought single eyeshadows before. I'm now planning to buy a bunch of them, and I'd like the advice of some veterans.
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Overview
Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal.
Current products include lip, eye, complexion and body products. They are most well-known for their Naked collection, which includes twelve different eye shadow palettes. Its target market is women, although it is not limited to this r…
History
Pink, red, and beige tones dominated the beauty industry palette until the mid-1990s. In 1995, Sandy Lerner, a co-founder of Cisco Systems, and Patricia Holmes were at Lerner's mansion outside London when Holmes mixed raspberry and black to form a new color. Then, they decided to form a cosmetics company, which they named Urban Decay. Launched in January 19…
Ambassadors
Recent celebrity ambassadors for Urban Decay include Ruby Rose and Nicole Richie. In June 2019, Urban Decay announced its new motto "Pretty Different" and named five global citizens as their brand ambassadors - Ezra Miller, Lizzo, Joey King, Karol G, and CL. A year later they announced three more ambassadors to promote their Naked Ultraviolet palette - Normani, G.E.M and Camila Mendes. In January 2021, the South Korean worldwide idol group, Monsta X was announced as t…
Collections
The Naked Collection was released initially with the Naked Palette, a set of 12 full-size eyeshadows in neutral, matte, and metallic earth tones and an eyeshadow brush from the company's signature synthetic brushes.
The collection later expanded to include other eyeshadow palettes like Naked Basics, Naked 2, Naked2 Basics, Naked 3, Naked Smoky, Naked Ultimate Basics, Naked Heat, Naked Heat Petite, …
Corporate social responsibility
Urban Decay has launched a global initiative, The Ultraviolet Edge, which stands for the empowerment of women. Urban Decay has pledged to donate 100 percent of the profits from the sale of a limited-edition Eyeshadow Primer Potion to the non-profit organizations that support women from developing countries.
Urban Decay is certified by PETA as cruelty-free that avoids and committed to ending animal tes…
External links
• Official website